Mars Wrigley recently announced their DOUBLEMINT Freshen Up campaign. It is a call to customers to stay keep and stay fresh behind the mask. We’re all adjusting to the new normal and know how challenging it can be. DOUBLEMINT is showing us exactly what we need to do. Keep fresh in our everyday activities whilst staying connected to the ones we love. 

 “Doublemint, as a brand, has always stood for building new and meaningful connections. While consumers continue to stay at home, they are now looking for occasions and safe opportunities to meet and keep in touch. Our campaign focuses on how one can keep themselves fresh with DOUBLEMINT – behind the mask and while connecting virtually with their special someone.” – Yogesh Tewari, Marketing Director, Mars Wrigley